About Digital Marketing SIG
The Digital Marketing SIG serves members who have an interest in the teaching, research, and facilitating of digital marketing.
We create value for our members through newsletters, special international conferences and pre-conference and in-conference sessions.
Our Goal
Our goal is to inspire conversation, educate our membership and create a dialogue centered around digital, social media and mobile marketing.
Our Objectives
- Facilitate interaction among professionals, academics, business people, and government representatives
- Promote the digital marketing
- Foster research on digital marketing issues
- Disseminate research findings, theoretical contributions, and successful business practices among members.
These objectives are accomplished though activities, such as:
- Conference seminars and programs that will enhance classroom and research activities;
- Competitive, in-conference sessions of peer-reviewed papers and panels
- Sponsor international conference with on a annual basis
- Co-sponsor other local conference(s) when and where appropriate
- Support international activities that augment SHPIK's objectives
- Recognize contributions of professionals to the development of digital marketing.
Benefits
Through membership in the Digital Marketing SIG, members of SHPIK will have the right to enjoy these additional benefits:
- Access to SIG's Knowledge Hub, which will publish various articles and the best recommendations related to the use of digital marketing channels and numerous information on the latest trends.
- Access to standards, practical guides and templates for social media, applications, emails, and many other tools used in digital marketing.
- Access to examples of how to implement the development standards of a digital marketing, the management of all these channels and different examples about the approach of the target audience
- Possibility of benefiting from trainings and certifications with a price discount
- The right to participate in consulting sessions, webinars, meetups, and other events exclusively designed for professionals and aspirants in this field
- Providing the opportunity to mentor new generations and benefit from relevant credits to qualify as leading members of the organization
- Providing the opportunity to participate in mentoring programs, through which programs will advance the knowledge and skills of this field.
